Restaurant case studies

Find out how brands built long-term, profitable customer relationships with LoyaltyPlant through our restaurant case studies
Papa Johns logo for a restaurant case study
Papa Johns
International Pizza Chain, 80+ stores in the UAE
Silver Loyalty360 award for restaurant case study MarCom award for a Papa Johns restaurant case study Success Stories

Papa Johns case study:

Challenged by the high commission fees charged by food delivery aggregators and audience attachment to discounts, Papa Johns launched the customer-first app to grow long-term value and direct ordering channels. As a result, the app allowed the company to reduce reliance on heavy discounts and still achieve impressive increases in visit frequency, sales, and average check size.

The dynamics of annual sales
Graph from a Papa Johns case study showing key data trends
x2

annual sales growth
in 2 years after app launch despite the COVID-crisis

Balance Grille for a restaurant case study
Balance Grille
Asian-Fusion Restaurant Chain, 5 stores in Ohio
Loyalty360 award for restaurant case study Success Stories Success Stories

Balance Grille restaurant case study:

After two unsuccessful attempts to create an app, Balance Grille launched the LoyaltyPlant white-label mobile solution with an all-in-one marketing & ordering platform to foster innovation within the company. As a result, a brand-new, engaging, and full-scale customer experience app led to higher visit frequency and now generates 80% of their revenue.

The dynamics of average visit frequency for app users
graph for a restaurant case study
+43%
YOY average visit frequency increase for an app user
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7 Leaves Cafe logo for a restaurant case study
7 Leaves Cafe
Bubble Tea Chain, 40+ stores in the USA
Loyalty360 Honorable Mention for a restaurant case study Success Stories Success Stories

7 Leaves Cafe case study:

Faced with an issue of fierce competition in the market dominated by large multinational brands, the 7 Leaves Cafe launched a user-friendly app to attract, build a bond, and engage customers beyond the typical transactional relationship. And now, the flagship app with a personalized interface and loyalty program stands out among other brands in the highly competitive coffee & tea market.

2 comparable locations revenue dynamics
Graph showing results from a restaurant case study on an app launch
53%

increased same-store revenue growth

on average in 8 months after app launch

Sumo Sushi & Bento for a restaurant case study
Sumo Sushi
Japanese Chain Restaurant, 8+ stores in the Middle East
Loyalty360 Gold Award restaurant case study Success Stories Success Stories

Sumo Sushi restaurant case study:

In a hyper-competitive market targeted at its core audience, Sumo Sushi & Bento launched a mobile app to increase emotional engagement and loyalty. And by rewarding the best users, sending personalized & relevant messaging, and using other features of the Loyaltyplant platform, the app is now in customers' hands every day.

Regular customers share dynamics
Case study restaurant -graph
2.5x
increase in the share of regulars (customer cohort with 2+ orders / month)
The Fat Pizza logo for a restaurant case study
The Fat Pizza
Pizza Restaurant Chain, 20+ stores in the UK
Awa Award restaurant case study British Takeaway Awards received for a restaurant case study Success Stories

The Fat Pizza restaurant case study:

Operating as a ghost kitchen, Fat Pizza struggled with high customer acquisition costs and infrequent orders due to no walk-in traffic. In response, they launched a personalized mobile app to enhance customer loyalty and raise brand awareness. This initiative led to a 30% increase in their share of regular customers and a user base of over 200,000 through the app.

Win-back campaign
Restaurant case study
$1,810

Incremental marginal profit from 1 win-back campaign per store

(accounted for food cost and free pizza cost)

L&L Hawaii restaurant case study logo
L&L Hawaiian Barbecue
Hawaiian Barbecue, 200+ stores in the USA
Success Stories Success Stories Success Stories

L&L Hawaiian Barbecue restaurant case study:

With seasonal declines and a need to increase customer engagement, L&L Hawaiian Barbecue launched a restaurant mobile app with ready-made campaign scenarios and gamification. As a result, the in-app lottery campaign successfully mitigated the 25% seasonal decline, increased order frequency, and fostered emotional loyalty.

Lottery campaign during seasonal decline
Restaurant case study focused on a Lottery campaign
$20,885

Incremental marginal profit per store
during the lottery campaign

We are trusted by 600+ restaurant
brands worldwide
Leb Neats partner logo
Papa Johns logo with red letters on a white background.
Subway partner logo
The Fat Pizza logo with bold lettering
L&L Hawaii logo with red text on a yellow background
TGI Fridays logo with black text and red lines
Sumo Sushi & Bento logo with blue text and a green line
Pan-Asian Grille Balance logo with black text
Coffeehound logo with a wolf illustration inside a black circle
Miss Millies logo with red text and an icon
Sodexo logo with blue text
New York Pizza logo with a badge in blue, red, and white colors
Skyline logo with a blue city silhouette and yellow text
Oporto logo with black text and a red sun.
Kiva Han Coffee logo with black text in a circle on a white background
1000 Degrees logo with text on fire in black, red, and white colors
Coolio logo with blue letters on a white background.
CoffeeShop Partner logo with simple design
What restaurant owners in our case studies say
Troy Oshimo
Digital Technology Specialist L&L Franchise, Inc.
Troy Oshimo, Digital Technology Specialist at L&L Franchise
"Highly recommended for businesses seeking a reliable and effective loyalty program LoyaltyPlant’s solutions are innovative, tailored to enhance customer engagement and loyalty, and integrate seamlessly with existing systems. The user-friendly platform is a valuable tool for boosting customer retention and sales."
Newton Hoang
Marketing & IT Director
Newton Hoang, Marketing & IT Director at 7 Leaves Cafe
“Thanks to LoyaltyPlant, we provided our customers with an easy-to-use app that hit the ground running after launch. 52% of app users used the loyalty program at least twice a month. The CRM feature allowed us to gain a better understanding of our customers. And the seamless integration with our POS system ensured orders placed through the app were processed just like in-store orders.”
Darami Coulter
Global Marketing and Communication Manager Sumo Sushi & Bento
Darami Coulter, Global Marketing and Communication Manager at Sumo Sushi & Bento.
“We are huge fans of running an effective loyalty program. It has allowed us to directly communication, customize, incentivize and measure the effectiveness of specific campaigns and incentives within our target demographic. To have in-app ordering directly connected to loyalty has allowed us to engage directly to the individual buyer. We are able to better measure the results of loyalty connecting to the incentives and the engagement with each buyer.”
Prakash Karamchandani
Co-Founder of Balance Grille
Prakash Karamchandani, Co-Founder of Balance Grille
“The LoyaltyPlant platform drives results with afeature-rich app and a powerful integrated marketingprogram that helps the chain stay ahead of thecompetition. It has a bonus loyalty program thatcombines a simple earning mechanism with the PointsRedemption Marketplace where free menu items areused as rewards. This approach drives higherengagement and does not take awayfrom revenue.”It has a bonus loyalty program thatcombines a simple earning mechanism with the PointsRedemption Marketplace where free menu items areused as rewards. This approach drives higherengagement and does not take awayfrom revenue.”
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